The visionary and dynamic force of IIFA – International Indian Film Academy. A brand that has become synonymous with Bollywood’s global growth. His strength lies in connecting with and breaking through territories, government relations and opening new markets for India in business & trade, media, entertainment and cultural exchange. Every year, he leads a global team to raise the bar at IIFA making it one of the most coveted projects, for which countries bid to host. Over the years he has led the project to become one of the few existing and successful IP’s of the 21st century.
Over 20 years, IIFA has travelled across 14 countries and 17 different global cities